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ABOUT RAMEN HASNIRAN
Senior Content Marketing Manager with 10 Years of Experience in Social Media Marketing, SEO, Influencer Marketing, Creative Design and Content Strategy.
Throughout my career, I have developed and executed successful campaigns for brands across industries, driving engagement and growth through targeted content and strategic planning. As a natural leader with a talent for identifying and capitalizing on trends, I have led teams and developed content strategies that have achieved measurable results. With a proven track record of success, I am confident in my ability to drive growth and build strong brands through effective content marketing.
MY ACHIEVEMENTS
Work Portfolio
SHARKNADO ALIVE!
JAWSome Experience
Facebook videos to create engagement prior to launch day.
JAWDROPPING Truth 39.7k views feat. Nadia Brian.
A SHARK-tastic Celebrity Chomp 29k views feat. Nadia Brian, Caprice, Joanne Joseph & Keith Foo.
Sharkeoke with Sharknado 40.2k views feat. Rose Nicotine.
EXPERIENCE IT
25 Wonder Years
Involvement with Creative Lions for the production and shooting of the music video which was held in Sunway Lagoon.
Liaised with internal parties to ensure a smooth process for the shoot in movement as well as locations of the shooting.
The music video and song is to celebrate Sunway Lagoon's 25 Years with collaboration from 3 Malaysia artist Kaka Azraff, Caprice and Mimi Fly.
WHAT'S YOUR SOCIAL MILEAGE CAMPAIGN | AMBANK
Best Social Media Campaign
Assisted AmBank to boost their social media presence by running a Social Media Campaign.
Won Silver Award at Dragons of Malaysia for "Best Social Media or Word of Mouth Campaign".
350% increase in Facebook fans in just 10 weeks (18k to 81k).
Average engagement rate of 53%.
AMBANK #LIFEGETSFUN
Order of Excellence Award
Executed a 5-weeks photo contest in conjunction with AmBank's Instagram page launch.
The contest aimed to create awareness and commemorate AmBank's digital presence.
Won Order of Excellence Award for Best of Social Media.
No.1 Malaysian Bank on Instagram after just 2 months.
PROFESSIONAL HISTORY
My Roles & Responsibilities
Sep 2022 - Current
SENIOR CONTENT MARKETING MANAGER AT QOALA MALAYSIA
Dec 2021 - Aug 2022
CONTENT MARKETING MANAGER AT QOALA MALAYSIA
Sept 2020 - Nov 2021
MARKETING MANAGER AT QOALA MALAYSIA
July 2019Â - Feb 2020
ASSISTANT MANAGER, DIGITAL MARKETING AT SUNWAY LAGOON
Nov 2015 - June 2019
SENIOR EXECUTIVE, SOCIAL MEDIA AT SUNWAY LAGOON
Jul 2013 - Oct 2015
EXECUTIVE, SOCIAL MEDIA AT AMBANK BERHAD
Apr 2012 - Jun 2013
EXECUTIVE, MARKETING AT AIC EXHIBITIONS SDN BHD
Mar 2020 - Aug 2020
DIGITAL MARKETING MANAGER AT HALIM MAZMIN GROUP
SKILLS
My Expertise
DIGITAL STRATEGY
AWARDS
What I've Achieved
SOCIAL MEDIA EXCELLENCE
BEST THEME PARK
2018
Malaysia Social Media Week 2018
ORDER OF EXCELLENCE AWARD
BEST SOCIAL MEDIA CAMPAIGN
2015
PMAA Dragons of Malaysia
SILVER AWARD
BEST SOCIAL MEDIA CAMPAIGN
2014
PMAA Dragons of Malaysia
CERTIFICATION
My Qualification
PROFESSIONAL DIPLOMA IN DIGITAL MARKETING
Credential IDÂ 10418713
EDUCATION
What I’ve Learned
2009 - 2012
BACHELOR'S DEGREE, UNIVERSITI TEKNOLOGI MARA
Graduated with honours in English for Professional Communication with minor in Marketing.
2008 - 2009
FOUNDATION, UNIVERSITI TEKNOLOGI MARA
Pre-Law Studies (Fast Track)
RECOMMENDATIONS
What They’re Saying
One of the main contributor to Sunway Lagoon's social media growth and engagement leading Sunway Lagoon being awarded the Best Social Media 2018 Award for theme parks in Malaysia. Her overall digital skills and strategies is highly commendable. She is definitely an asset for any employer seeking a capable and experienced Digital Strategist.
Michelle Gregory
Group Director of Sales & Marketing - Hospitality Division at Halim Mazmin Group
"Do not go where the path may lead. Instead, go where there is no path and leave a trail"
Ralph Waldo Emerson
